Tuesday, 8 February 2011

N.Y.J.Come on then

After managing to establish a colour pallete for I started trying to simplify my earlier shapes concept and chose four basic shapes to work with and then four corresponding colours, I also decided on a logotype I wanted to use something strong and sans-serif as I think it appeals more to younger audiences, the thickness of the type I thought also gave some more impact, but this was still only experimentation.

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